It is a well-known fact that goods stored in flexible packaging are a daily need for consumers who value convenience, usability, reliability, and modern technologies. Packaging manufacturers use only high-quality raw materials and modern technological solutions, which guarantees unsurpassed product quality and an attractive design for customers.
Elastic wrapping fully complies with international requirements. Flexible wrapping is exploited for its versatile characteristics, which include high strength, low weight, an attractive appearance, and ease of shaping.
Spheres of Usage
Due to the benefits of flexible packaging, it is widely applied in the following directions:
- food industry (storing of semi-finished, frozen, dry, liquid products, cereals, snacks, etc.);
- pet food;
- pharmaceuticals;
- household chemicals;
- construction with nuts packaging.
Generally, different types of flexible wrapping are found in almost any sphere. They distinguish between, pouches, three-/five-/six-seam bags, boxes, cans, etc.
The consumption of flexible wrapping has greatly increased in recent years. Taking into account different types of products and the required properties, wrapping has different compositions. For example, frozen semi-finished products or sterilized food is stored in multi-layer packages made of aluminum foil, plastic, and other materials.
Flexible Wrapping VS Rigid Package
The modern market observes the tendency of switching from rigid boxes to compact and elastic packages. Rigid boxes and cans are rather bulky. They occupy a lot of space and are complicated for shipping. Rigid solutions are used in the following cases:
- for liquids when shell breach can lead to product leakage (carbonated beverages, beer, juices);
- for fragile goods when it is important to avoid any external impact and prevent the stored goods from possible damage during shipping (chocolate, household appliances, technique).
It is very popular to store canned food in rigid packages. Also, glass jars are available for vegetables, meat, and liquids.
However, note that some manufacturers choose flexible wrapping for pouring milk and juice into it, which proves the popularity of this type of wrapping. It should be emphasized that elastic wrapping is a unique way to store and transport food products that have a liquid consistency. Now, customers can find drinks and other liquids in similar, elastic containers.
Perks of Elastic Wrapping
Now, let’s list the main advantages of flexible packaging:
- Preserve taste properties. Products do not lose taste and smell properties for weeks or even months;
- Facilitate the process of transportation. Goods are packed more compactly, which allows for transporting big volumes;
- Ensure the necessary conditions for the safety of products. Packages have diverse compositions. Various materials are used for their manufacturing. Thus, it is possible to find both thin one-layer wrapping and thin multi-layer packages.
- Produced from high-quality polyethylene, which does not affect the taste and smell of the contents;
- Reduced environmental impact and carbon waste. Modern manufacturers turn to eco-friendly production and introduce environmentally-friendly technologies to their plants to make wrapping non-polluting;
- Due to its design features, it ensures an extended shelf life. Special compositions of various materials, such as plastic, aluminum, PET, and others, and their mixtures allow for achieving optimal conditions for storing products for months. Aluminum foil has been used as a versatile flexible barrier material for several years.
- Variety of shapes. Flexible plastic film wrapping can be produced in almost any shape. At the same time, they are equipped with handles, fittings, and opening mechanisms. Today’s flexible pouches feature advanced dispenser features such as tear-off parts and screw caps. Flexible wrapping can also be used to improve rigid packaging. For example, shrink labels for plastic bottles.
- Big sizes. As technology improves, it becomes possible to produce large-sized wrapping.
Note that packages have found wide application not only in business but also in household chores. For businesses, printed flexible packaging with brand logos provides a unique opportunity to effectively present products to customers. At the same time, it is the most economical and easy to hide. When using wrapping, it is possible to create a beautiful appearance for products, while ensuring reliable storage conditions.
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